Archive for March, 2010

Sportsgirl dedicates window displays to Fashion Hayley, Kat George & 4th and Bleeker

Posted Sunday, March 21st, 2010 in Campaign Watch, Fashion Blogging

Canada’s Holt Renfrew honored the likes of The Sartorialist, BryanBoy, Garance Dore, Sea of Shoes, Jak & Jil and I Want I Got with window displays dedicated to their blogs… and locally Sportsgirl have joined in the fashion blogger celebrations with three blogger styled windows this month.

And the lucky bloggers? Hayley Hughes of Fashion Hayley is featured in the Chapel Street store in South Yarra, VIC, Kat George of Style Lines is featured in the Chadstone store in Chadstone, VIC and lastly Alexandra Spencer of 4th and Bleeker received a window in the Paddington store in Paddington, NSW.

All three were able to create a one-off installation in their Sportsgirl window to bring their blog and inspirations to life.

Congratulations ladies!

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Time to update/add your listing to the iBlogFashion Bloggers Directory 2

Posted Tuesday, March 2nd, 2010 in iBlogFashion

iBlogFashion Issue 2 is almost ready to go live so it’s time for all Australian based fashion bloggers to to update/add your listing to the iBlogFashion Bloggers Directory!

Before you go and download the form to add/amend your site listing we have few rules we’re putting in place.

  • You must be based in Australia and ‘blog fashion’
  • All blogs listed in the iBlogFashion Directory must supply a calendar month’s statistics from a reliable source (Google Analytics is preferred)
  • At the least, a contact email and state location must be supplied.

That’s all!

Now is that’s all cool with you, download our latest form here (.doc, 54kb) and fill in all your details. The more thorough you are the better!

All forms must be email to me at helen@iblogfashion.com by Friday March 12th, 2010.

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Article watch: Meet Fashion’s New Front Row, Marie Claire Australia

Posted Tuesday, March 2nd, 2010 in Article watch

Here’s an exciting local ‘article watch‘. We love articles about fashion bloggers and fashion blogging in general, so when we heard Marie Claire Australia‘s Mobile Editor, Jade Warne, had written a piece about fashion bloggers for the April 2010 issue we couldn’t wait to get our hands on it. And just as the issue is about to his newsstands tomorrow, we received a copy via email! It features the usual suspects like BryanBoy, Tavi and The Sartorialist, as well as our own Aussie shoe blogger Matt Jordan of Imelda. Pick up your copy of Marie Claire Australia tomorrow – we’ll link to the article as soon it appears on the Marie Claire website!

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L’Oreal Melbourne Fashion Festival watch: iSpyStyle Fashion Career Workshop

Posted Tuesday, March 2nd, 2010 in Fashion misc

Fancy a career in fashion and want to talk to some industry experts on how to get your foot in the door? Our friends over at iSpyStyle are running some Fashion Career Workshops in association with the L’Oreal Melbourne Fashion Festival on Saturday 13 March 2010. The workshops are targeted at students and emerging talent interested in the fashion industry with a panel of industry experts set to impart their wisdom on to the next generation of Designers, Stylists, Visual Merchandisers, PR & Marketing, Media and Event Production managers.

Learn more about the iSpyStyle Fashion Career Workshop and book online here.

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